Biography - Robert Mutzl

Founded Suncoast Marketing Partners in 1997 and operates as its managing partner. He is a marketing executive with over 35 years experience with leading consumer product Marketers and promotion agency services, with the last 8 years focused heavily on the electronic in-store marketing industry and Internet promotions including search engine marketing and optimization.

Mutzl’ s broad-based experience includes advertising and corporate communication campaigns for both consumer and business-to-business audiences. He has held a number of management positions involving traditional marketing management responsibilities including CPG promotion, retail merchandising and sales. As an SMP consultant, he served as vice president of CouponBasket.com, an Internet start-up, where he was responsible for all marketing activities, facilitating internal processes and coordinating outside strategic partner programs.

Previously, he served as senior director of corporate marketing at Catalina Marketing Corporation where he planned and directed all corporate marketing activities during an aggressive five-year expansion period. In addition, Mutzl has been a partner in The Pacific Marketing Group, a West Coast based full service promotion agency. He also held a variety of senior level marketing and promotion positions for leading package goods marketers including R. J. Reynolds, Del Monte Corporation and Carnation Foods.

Mr. Mutzl, along with Edward Woods, are the co-creators of both the Searchenginomics ™ process and the Search Engine Economics (SEE) industry.